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Category: Press Release

By Yash Maheshwari on September 03rd, 2009

Ovi Opens up to the Developers with the launch of Ovi SDK beta & Ovi APIs

The second day of Nokia World, which was being pitted as the day for the developers, saw Nokia releasing a beta of the Ovi SDK for the Developers as well as Ovi APIs. As of now, only two APIs have been released, but more are slated to be released later.

According to the press release “Nokia makes it easier for web publishers and developers to create applications with integrated services with Ovi APIs and Ovi SDK Beta introducing a new breed of applications for the web and smartphone platforms”

Read on for more details about the SDK and how to apply for it.

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By Payam Dastmalchi on July 29th, 2009

ShoZu changes its business model; comes to Ovi store

shozu_logo_home

ShoZu, the social media hub, has today announced its availability from the Ovi store. The award wining photo sharing site allows consumer to enjoy one-click uploading of camera phone photos and videos to a growing list of over two dozen of today’s most popular web destinations including Flickr, Facebook, Youtube and Twitter.

The interesting thing about this announcement is that ShoZu which was previously available for S60 device owners for free, now has a one-time charge to new users downloading the application from the Ovi store. The charge does not affect any of the existing users but new users have to pay to play! ShoZu’s new strategy reflects the company’s decision not to sell advertising in order to support expanding demand for its service.

The ShoZu app for the OVI Store provides two-way interactivity with dozens of social networking sites, including real-time status updates and uploading high-resolution images and video. Other benefits include: uploading via Wi-Fi (for devices supporting Wi-Fi) for free and fast service; automatically continuing uploads in the event of service disruptions; and reducing download size to save users money if their data plan isn’t unlimited.

Users may download ShoZu’s mobile social media hub application for a one-off fee of €7 for the life of the Nokia handset, in line with Nokia’s commercial arrangement with content providers for the OVI Store. For those Symbian Series 60 users already using the application, ShoZu recommends they backup the application when they reset their device’s firmware so they don’t incur a fee to download the service again.

The service is initially available on all Series 60 Version 3 devices and the Nokia 5800 with support for the N97 device coming soon. A complete, frequently updated list of supported handset models is available at www.shozu.com and m.shozu.com.

The ShoZu mobile client is part of the ShoZu social media hub service. The ShoZu social media hub service is free for both existing and new users through picture messaging/(MMS), mobile e-mail, desktop e-mail and ShoZu Desktop, based on the Adobe Air platform, that works on both Macs and Windows PCs.

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By Payam Dastmalchi on July 15th, 2009

Ovi Store Impresses First time Visitors

imagesPress Release : The recent Strategy Analytics Wireless Media Lab insight, “Ovi Store by Nokia Impresses First Time Visitors,” evaluates the recently launched Nokia Ovi application store. Target users evaluated the core aspects of the application store experience, including overall navigation and layout, content browsing and content acquisition.

Strategy Analytics’ user evaluation found that Ovi Store by Nokia has a simple and consistent layout and has a very intuitive content acquisition process – something that particularly impressed first time application store users. However, the current category layout is somewhat confusing, and needs to be improved as Ovi Store makes more content available to users.

“Users liked the multiple payment options that Ovi Store provides,” according to Christopher Dodge, Analyst, in the Strategy Analytics User Experience Practice. “Allowing payment via operator billing and credit card payment gives users flexibility as to how they pay for content.”

Paul Brown, Senior Analyst at Strategy Analytics, added, “Browsing through content requires too many clicks. As the amount of available content increases, it is important that structure of Ovi Store improves.”

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